Artisan Drinks Campaign

This brief was set by YCN for Artisan Drinks. The aim of the project was to create a campaign to boost awareness and drinks online sales with a focus on social media platforms and the brand's sophisticated younger audience. I designed the social media campaign that was a collaboration between Artisan Drinks and No Signal Radio. It is an online live stream DJ set to direct customers to the website where they can then purchase their refreshments for the event.

I have designed and curated nine feed posts to introduce and explain the collaboration event. I have created a teaser design to get the audience engaged and create anticipation. I also designed the poster for the event with all the relevant information and directing them to the brand website. Finally, I created a countdown to keep engaged with the audience and keep the momentum of the campaign.

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